About Emily
I work at the intersection of insight, futures thinking, and making — with people and organizations navigating moments of change.
For my full career history check out my LinkedIn
My career began in international market research, where I learned how to listen closely: not just to what people say, but to what they hesitate over, contradict, or struggle to articulate. Most recently, I served as Vice President of Insights at Estée Lauder Companies, working across global brands and categories. Even at that level, I continued to design and moderate research myself. Staying close to the consumer — in rooms, in homes, in shops — has always mattered to me. Insight, for me, has never been abstract.
Alongside corporate work, I’ve spent many years studying and practicing futures thinking, design research, and creative inquiry. I’m particularly interested in how people imagine and build futures when certainty is unavailable — and in how care, material engagement, and attention shape what becomes possible.
Over time, my work has expanded beyond organizations into more personal and creative domains: one-to-one coaching, intellectual and artistic practice, and futures work with children and families. What connects all of it is a shared belief that thinking is relational, that care is methodological, and that ideas need form in order to live.
I don’t separate strategy from humanity, or rigor from imagination. I’m interested in how people think when it actually matters — under pressure, in transition, or at thresholds where old maps no longer apply.
Today, my work takes several forms:
Wild Insights, delivering high-quality research, design thinking, and futures work for enterprise
Inner Council, a facilitated deliberation practice for complex decisions
Gentle Rewilding, long-form coaching for women in transition
Craftist-in-Residence, creative futures work with children and families
These are not separate identities. They are different containers for the same orientation.
I’m drawn to people who think deeply, feel a lot, and refuse to simplify themselves to fit existing structures. I work best with those who want to act wisely rather than quickly, and who understand that futures are not pre-baked — they are shaped through attention, relationship, and care.
I live and work between worlds: corporate and creative, strategic and material, adult and childlike, rigorous and playful. My practice reflects that hybridity — not as a brand, but as a way of being.
If you’re here, you’re likely not looking for answers so much as company, clarity, or a way forward that doesn’t betray what matters to you.
That’s the work I offer.
